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FEASIBILITY OF INVESTMENT IN BUSINESS ANALYTICS
Journal Title Journal of Information and Organizational Sciences
Journal Abbreviation jios
Publisher Group University of Zagreb
Website http://jios.foi.hr/index.php/jios/index
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Title FEASIBILITY OF INVESTMENT IN BUSINESS ANALYTICS
Authors Varga, Mladen; Vuković, Miljenko
Abstract Trends in data processing for decision support show that business users need business analytics, i.e. analytical applications which incorporate a variety of business oriented data analysis techniques and task-specific knowledge. The paper discusses the feasibility of investment in two models of implementing business analytics: custom development and packed analytical applications. The consequences of both models are shown on two models of business analytics implementation in Croatia.
Publisher University o Zagreb, Faculty of Organization and Informatics, Varaždin
Date 2007-12-16
Source Journal of Information and Organizational Sciences Vol 31, No 2 (2007)

 

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