The Trade Fair: Introducing ESP Multimedia at a Technical University in Taiwan
|
Title | The Trade Fair: Introducing ESP Multimedia at a Technical University in Taiwan |
Authors | |
Abstract | This discussion provides an overview of steps in developing and assessing ESP multimedia courseware at a technical university in Taiwan. The courseware is designed to expand language skills that foster Chinese learners of English as they develop communicative skills for international business. Student evaluations of the prototype for its Trade Fair component suggests that it is useful for situating the learning process and simulating social cues, which in turn supports building the communicative skills needed for the kinds of interaction demanded by tourism, travel, hospitality, and similar areas of international business. |
Publisher | assel university press GmbH |
Date | 2008-04-21 |
Source | 1863-0383 |
Rights | The submitting author warrants that the submission is original and that she/he is the author of the submission together with the named co-authors; to the extend the submission incorporates text passages, figures, data or other material from the work of others, the submitting author has obtained any necessary permission. Articles in this journal are published under the Creative Commons Attribution Licence (CC-BY What does this mean?). This is to get more legal certainty about what readers can do with published articles, and thus a wider dissemination and archiving, which in turn makes publishing with this journal more valuable for you, the authors. This journal has been awarded the SPARC Europe Seal for Open Access Journals (What´s this?) |